The goal of the undergraduate and post graduate  Business Analytics program is to provide students with the tools they need to analyze and comprehend company data so they can make wise decisions. Subjects like data analysis, data mining, modeling of predictions, data visualization, and business intelligence are covered in the three year study. Students gain knowledge of how to solve business issues, enhance operations, and inform strategic choices by applying analytical tools and methodologies. Graduates are better prepared for careers in data analysis, business intelligence, and strategic planning through projects and internships that provide them with real world experience. Additionally, graduates might seek certificates in analytics or further education.
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Sl.No Professional Opportunity Description
1 Business Analyst Carries out data analysis to offer insights and suggestions for business choices.
2 Data Analyst Carries out data analysis to offer insights and suggestions for business choices.
3 Data Scientist Uses advanced analytical  techniques and  algorithms to  interpret complex data  and  make  predictions.
4 Marketing Analyst Evaluates customer behaviour  and  market trends to  improve marketing tactics.
5 Operations Analyst Draws conclusions from data to evaluate and enhance operating procedures.
6 Financial Analyst Studies financial data in order to support financial planning and investment decisions.
7 Business Intelligence Analyst Creates and oversees business intelligence solutions to aid in the understanding of data by enterprises.
8 Risk Analyst Evaluates and controls risks by  forecasting possible difficulties and using data analysis.
9 Consultant Offers professional guidance on the use of data by organizations  to enhance performance and address challenges.
10 Product Analyst Uses user input and product performance analysis to inform future development and enhancements.
Program Level Program Eligibility Criteria Stream Minimum Marks
Bachelor's BBA in Business Analytics 12th pass from a recognized board Commerce/Any Stream 55%-60%
Master's MBA in Business Analytics Bachelor’s degree from a recognized university Any Stream 55%-60%
PhD PhD in Business Analytics Master’s degree in a relevant field Business/Management/Related field 55%-60%
 
NIRF Rank Leading Institute Location
1 Indian Institute of Management  Ahmedabad
2 Indian Institute of Management Bangalore Bengaluru
3 Indian Institute of Management Kozhikode Kozhikode
4 Indian Institute of Technology  Delhi 
5 Indian Institute of Management  Calcutta 
6 Indian Institute of Management  Mumbai 
7 Indian Institute of Management  Lucknow
8 Indian Institute of Management  Indore, Madhya Pradesh
9 XLRI - Xavier School of Management  Jamshedpur, Jharkhand
10 Indian Institute of Technology  Mumbai, Maharashtra
Sl.No Entrance Exam Description
1 CET Common Entrance Test for admission to BBA and other undergraduate programs in MAKAUT affiliated colleges.
2 AIMA UGAT Undergraduate Aptitude Test conducted by AIMA for admission to BBA and other undergraduate programs.
3 CAT Common Admission Test conducted by IIMs for admission into MBA programs across India.
4 MAT Management Aptitude Test conducted by AIMA for MBA admissions.
5 XAT Xavier Aptitude Test conducted by XLRI for admission into MBA programs.
6 GMAT Graduate Management Admission Test used for MBA admissions globally, including in India.
7 CMAT Common Management Admission Test conducted by NTA for admission to MBA programs in AICTE-approved institutions.
8 SNAP Symbiosis National Aptitude Test conducted by Symbiosis International University for MBA admissions.
  • Data Analysis and Interpretation: Use statistical software and tools to analyze corporate data in order to find patterns, trends, and insights that will help you make decisions based on facts.
  • Report Generation: Produce and provide thorough reports, dashboards, and visualizations to stakeholders so they can make educated business decisions.
  • Business Problem Solving: Use analytical models and practical recommendations to work with cross-functional teams to overcome business difficulties.
  • Constant Learning: To improve your analytical abilities and business sense, stay current on the newest analytics tools, methods, and market trends.
PROS CONS
There is a great need for business analytics abilities across a wide range of sectors,   which presents opportunities for professional advancement and good job prospects. Students without a strong  foundation in mathematics may find the program's heavily technical and statistical   courses challenging.
The curriculum   offers a skill set that is   adaptable to many different business roles, including operations, finance, marketing, and strategy. Students without a strong  foundation in mathematics may find the program's heavily technical and statistical   courses challenging.
Giving students the   tools they need to make data-driven decisions is important because it allows   them to succeed in the ctthroat corporate   world of today. Data driven choices might be challenging to make since they may have a significant impact on the business.
Because business analytics requires   specialized skills and knowledge, careers in the field frequently   provide excellent pay and perks. In comparison to other commercial areas like marketing or entrepreneurship, the concentration on data and   analysis may limit opportunities for creative thinking.